Ministry of Tourism Saudi Arabia

A Global Partnership with Visit Saudi

Visit Saudi | Official Global Campaign

Commissioned by the Saudi Arabian Ministry of Tourism, I was invited as part of an exclusive cohort of global creators to document the cultural evolution of the Kingdom.

From the architectural wonders of Riyadh and the coastal heritage of Jeddah to the windswept majesty of the Red Dunes and the historic soul of Diriyah, the project demanded a sophisticated balance of professional photography and high-impact storytelling.

Client: Saudi Tourism Authority
Locations: Jeddah, Riyadh, The Red Dunes, Diriyah

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Visit Saudi | Project scope & objective

The primary objective of this collaboration was to redefine the global visual narrative of the Kingdom. Through a curated blend of professional imagery and high-performance digital content, I focused on capturing the stark contrasts of a nation in transformation—where ancient UNESCO heritage meets cutting-edge modernity. The resulting portfolio serves as a visual bridge, inviting a global audience to experience the emergence of Saudi Arabia as a premier cultural and luxury destination.